Just as with Svpply for iOS, I find myself deeply impressed by the latest refresh of the Fancy app for iOS. Attractive yet utterly minimalist, Fancy for iOS provides a compelling front-end for the Fancy experience.
As a relatively recent convert to the Pinterest phenomenon, I’ve immersed myself into this increasingly prominent social consumerist experience. Although I tend to think there’s plenty of kinks still to be worked out, the socially curated shopping and discovery process is a truly revelatory experience to behold.
Online shopping was once viewed as a means for making purchases conveniently and without the need for social interaction. Although such options remain, the increasing social awareness of services such as Fancy and Svpply allows for increased consumer awareness, product discovery, competitive pricing, and, most importantly, the re-integration of the consumer into a social construct.
The pace of change in this industry is palpable, and I’m certainly keen to see what innovations lie several months away for the consumer domain.
Fancy is available from the App Store here.