San Francisco (January 30 - February 5)

From this afternoon (Wednesday, January 30) through next Tuesday (February 5), I'm going to be in San Francisco for a combination of work, Macworld 2013, the Crunchies Awards, and Superbowl festivities. If you're in town and you're reading this, I'd love to have a coffee.

For the next day or two, with the exceptions of some meetings, I plan to spend most of my time in and around Macworld. Although I don't intend to spend lengthy periods on the exhibition floor itself, I'll undoubtedly be very nearby — most likely at Blue Bottle or a bar of some kind — during the day.

Outside of the conference, I'll be attending most of the social events surrounding Macworld and the Crunchies over the next few days. As for the weekend, I've left my schedule mostly open.

If you'd like to introduce yourself, catch-up, or just generally have a beer, please do reach out. The best part of these trips is meeting new, like-minded people. So, don't hesitate to stop me in the street if you spot me.

This time last year, I was a newcomer to the community and setting aside social barriers at Macworld was one of the best decisions I could've possibly made. Friends I made back then remain some of my closest Internet contacts to date.

So, if you're around Macworld, the Crunchies, or just generally live in the vicinity, please say "Hello." In the words of David Sparks, "Make yourself uncomfortable and introduce yourself to people and make some new friends. You're among family at Macworld and you won't regret it."

As always, you can reach me via Twitter or email throughout.

The WWDC Keynote And A Cautionary Word About Expectations

WWDC 2012

Jim Dalrymple:

Apple today invited media to a keynote kicking off its annual Worldwide Developers Conference. The keynote will be held at 10:00 am on Monday June 11 at Moscone West.

Apple didn’t say who would give the keynote address, but typically its the company’s CEO that does the honor. It wouldn’t be unheard of for Tim Cook to invite other Apple employees on stage to give demos of new Apple products and explain Apple’s direction in the coming year.

Although I’m rather excited for the event itself, I’ve already begun to brace myself for the inevitable onslaught of underwhelmed groans from Apple’s audience.

Due to the ever-increasing volume of rumor, expectations are outlandishly high for Apple’s performance this year. Thus, average onlookers are generally divided into camps of the grossly underwhelmed, or the derisory decriers of progress. There are, of course, many people with measured, intelligent responses to Apple’s announcements — both hardware and software — but their numbers are increasingly being excessively outweighed by the collectively negative voice of others.

For the keynote this year, I intend to surround myself with similar-minded people in the immediate vicinity of Moscone West. Over coffee and breakfast, I’d honestly enjoy some metered and intelligent discussion regarding the announcements — certainly not the expected swathes of speculation and negativity that we’re all accustomed to.

Having said that, I’m honestly fascinated by the prospect of this year’s WWDC. As many have highlighted, iOS and OS X have achieved much of what they were both designed to achieve from the outset. Accordingly, as the current industry leader, Apple is confronted with a unique and unparalleled moment in which it can utterly define the shape of development, software, and computing for the coming year. With the “low-hanging fruit” taken care of, Apple is blessed with an opportunity to do something new and interesting with its software.

Therein lies the reason for such rampant speculation and, similarly, the reason for my distaste with the current state of rumors. The keynote this year is, at the end of the day, steeped within the bounds of the unknown. For the first time in several years, it’s become rather difficult to predict what it is, precisely, that Apple intends to announce. Rather than set my expectations unrealistically high, I choose to excitedly await something new, different, and novel. I choose not to embrace misperceived self-entitlement toward a company and its products, and I wait patiently — even thankfully — for the coming changes and improvements to my computing experience.

For all of this, I simply wish to highlight the distinction between the intelligent consideration of Apple’s prospective announcements, and the ill-informed, reported-as-factual, nature of many media outlets. It’s fun and constructive to ponder the future, but basing such speculation upon the faulty grounds of rumor and disjointed media information is certainly flawed.

If you’d like to meet up in San Francisco, I’ll be publishing more information concerning my timeframe and whereabouts in the coming weeks. In the meantime, please do not hesitate to get in touch via email or Twitter to set something up.

WWDC 2012

WWDC 2012

Amid rampant speculation, Apple has confirmed the dates of WWDC for 2012. Scheduled for June 11 through June 15, Apple will offer over 100 technical sessions covering a variety of topics.

Tickets are available here.

With regard to my attendance, I plan to be in San Francisco for the entirety of the event. I will not, however, be purchasing developer tickets for the event itself.

If you’d like to meet up, please feel free (as always) to send me an email.